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Privacy Policy

Effective Date: November 1, 2026

1. Introduction

Welcome to the privacy policy of PETS ACCESSORIES LTD, operating the e-commerce website accessible at www.petsaccessoriesltd.com. We are a team of passionate pet parents based in London, UK, dedicated to curating durable, safe and stylish small accessories for your pet’s everyday life, ranging from durable dog toys, grooming tools, to portable pet water bottles that bring warmth and joy to your furry companions.

This Privacy Policy is designed to clearly explain how we collect, use, store, protect and process your personal data when you visit our website, browse our pet products, create an account, make purchases, contact our support team or interact with our services in any way. We take the privacy of all our customers extremely seriously, and we are committed to complying with all applicable data protection regulations, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. We will only process your personal data in transparent, lawful ways that respect your privacy rights at all times.

By accessing and using our website at www.petsaccessoriesltd.com, you confirm that you have read, understood and agree to all the terms outlined in this Privacy Policy. If you do not agree with any part of this policy, please do not access or use our website services.

2. Contact Information of the Data Controller

The data controller responsible for all your personal data processing activities described in this policy is:
‌PETS ACCESSORIES LTD‌

  • Registered Address: 128 City Road, London, EC1V 2NX, United Kingdom
  • Contact Email: [email protected]
  • Contact Phone Number: +44 20 4547 5196

If you have any questions, concerns, or requests related to your personal data or this Privacy Policy, you can reach out to us at any time using the contact details listed above. We will respond to all valid inquiries within 30 business days.

3. Types of Personal Data We Collect

We only collect personal data that is necessary to deliver our high-quality e-commerce services to you. The categories of personal data we may collect include:

3.1 Data You Provide Voluntarily

  • ‌Account and Profile Data‌: When you create an account on our website, we collect your full name, email address, username, password, and any optional information you choose to add to your profile such as your pet’s name or preferences for pet products, to help us provide more tailored recommendations.
  • ‌Transaction and Purchase Data‌: When you place an order for our pet accessories, we collect your billing address, shipping address, payment information (including payment method details, which are processed securely through our certified payment providers), order history, purchase records, and contact phone number to ensure we can successfully process and deliver your orders.
  • ‌Communication Data‌: When you contact us via email, our website contact form, or phone to ask questions about our products, request after-sales support, submit refund or return requests, or provide feedback, we collect the content of your messages, your contact details, and our reply records to resolve your issues efficiently.
  • ‌Marketing Preference Data‌: When you sign up for our newsletter to receive updates about new pet product launches, exclusive promotions for our dog toys, grooming tools, portable water bottles and other pet accessories, we collect your email address and your preferences regarding the types of marketing communications you wish to receive.

3.2 Data We Collect Automatically When You Use Our Website

  • ‌Technical Device Data‌: We collect information about the device you use to access our website, including your IP address, browser type and version, operating system, time zone setting, browser plug-in types and versions, and device identifiers, to ensure our website functions properly on all devices.
  • ‌Usage and Browsing Data‌: We collect data about your visits to our website, including the pages you view on our shop section, the products you browse (such as our tough rubber tire dog toy for heavy chewers, bamboo fiber pet grooming mitt, or large capacity insulated dog water bottle), the links you click, search terms you enter, page response times, download errors, visit duration on certain pages, and interaction data to help us improve our website layout and product offerings.
  • ‌Cookie Data‌: We use cookies and similar tracking technologies on our website to enhance your browsing experience. For full details about the cookies we use, please refer to Section 9 of this policy.

3.3 Data We Receive From Third Parties

We may receive limited personal data from trusted third party partners, including payment processing providers that verify your payment information to prevent fraud, delivery carriers that provide us with delivery status updates for your orders, and analytics service providers that help us analyze website traffic patterns. We ensure all such third parties comply with applicable data protection laws before sharing any of your personal data with them.

4. How We Use Your Personal Data

We only process your personal data for lawful, specific purposes that are directly related to operating our e-commerce platform and delivering the best possible experience for you and your pets. The primary purposes of processing your personal data are:

  • ‌To Process and Fulfill Your Orders‌: We use your transaction data, shipping address and contact information to process your payment, arrange the delivery of your ordered pet accessories, send you order confirmation emails, tracking updates, and handle any post-delivery issues such as returns or exchanges, in accordance with our published Refund & Returns policy.
  • ‌To Manage Your Account‌: We use your account data to create and maintain your user account on our website, allow you to save your favorite products, view your order history, manage your shopping cart, check out more efficiently on future visits, and send you important administrative notifications about your account status or website service updates.
  • ‌To Improve Our Products and Services‌: We analyze your usage data, browsing patterns and feedback to understand which of our pet products (including our interactive plush dog toys, dental care rubber chew toys, deshedding grooming brushes, and travel pet water dispensers) are most popular, identify areas where our website performance can be improved, and develop new pet accessories that meet the needs of you and your furry friends.
  • ‌To Send Relevant Marketing Communications (With Your Consent)‌: When you have explicitly opted in to receive our marketing emails, we will send you newsletters, information about new product launches, exclusive discount offers, and updates about pet care tips that we believe may be of interest to you. You can opt out of marketing communications at any time, using the unsubscribe link included in every marketing email or by contacting us directly.
  • ‌To Ensure Website Security and Prevent Fraud‌: We process your technical device data and transaction data to protect our website, our customers and our business from unauthorized access, fraudulent payment activities, malicious attacks, and other illegal or harmful activities.
  • ‌To Comply With Legal Obligations‌: We may process your personal data when it is necessary to comply with our legal responsibilities, such as maintaining accurate financial records for tax purposes, responding to valid legal requests from competent public authorities, and fulfilling our obligations under applicable consumer protection and data protection laws.
  • ‌To Resolve Disputes and Enforce Our Terms of Service‌: If there is a dispute between you and PETS ACCESSORIES LTD, we may process your personal data to resolve the issue, enforce our website Terms of Use, and protect our legal rights as required.

5. Legal Basis for Processing Your Personal Data

In compliance with UK data protection law, we only process your personal data when we have a valid legal basis to do so:

  1. ‌Performance of a Contract‌: Most of our processing activities are necessary to perform the sales contract we enter into with you when you place an order on our website, including processing your payment, delivering your ordered pet accessories, and providing after-sales support.
  2. ‌Legitimate Interests‌: Where it does not override your privacy rights, we process your personal data based on our legitimate interests, such as improving our website user experience, preventing fraud on our e-commerce platform, and sending you limited service-related notifications that are necessary for your use of our website.
  3. ‌Your Consent‌: We will always ask for your explicit consent before processing your personal data to send you marketing newsletters, or for any other purposes that do not fall under the other legal bases listed above. You have the full right to withdraw your consent at any time, which will not affect the lawfulness of any processing activities we carried out before your withdrawal.
  4. ‌Legal Compliance‌: We may process your personal data when we are legally obligated to do so to meet our regulatory and statutory responsibilities under UK law.

6. Sharing and Disclosure of Your Personal Data

We will never sell, rent or lease your personal data to any third parties for their own marketing purposes without your explicit written consent. We may only share your personal data with the following categories of trusted third parties when it is necessary to deliver our services:

  • ‌Authorized Service Providers‌: We share limited necessary data with third party service providers that support our e-commerce operations, including PCI-compliant payment processors that handle your payment details securely, professional delivery carriers that ship your orders to your designated address, cloud hosting providers that store our website and customer data securely, email service providers that send our order confirmations and newsletters, and website analytics providers that help us understand website traffic patterns. All these service providers are bound by strict data protection agreements that require them to protect your personal data and only process it in accordance with our explicit instructions.
  • ‌Legal and Regulatory Authorities‌: We may disclose your personal data if we are required to do so by law, by a valid court order, or by an authorized public authority, to protect our legal rights, the safety of our customers, or to comply with other legal obligations.
  • ‌Business Transfer Circumstances‌: In the event that we sell, merge, reorganize, or transfer all or part of our business assets, your personal data may be transferred to the relevant successor entity, who will continue to process your personal data in accordance with the terms of this Privacy Policy.

7. International Data Transfers

Our website and business operations are based in the United Kingdom. Some of our third party service providers may process your personal data in locations outside of the UK and the European Economic Area (EEA). Whenever we transfer your personal data to countries outside of these regions, we will ensure that appropriate safeguards are in place to protect your data, as required by applicable data protection law, which may include using officially approved standard data protection clauses issued by the relevant supervisory authorities, or verifying that the destination country has adequate data protection laws in place. If you wish to receive more details about these safeguards, you can contact us using the contact information provided in Section 2.

8. Data Retention Period

We will not keep your personal data for any longer than is strictly necessary to fulfill the purposes for which we collected it. The specific retention periods we apply are:

  • We retain your order transaction data for a minimum of 7 years after your transaction is completed, to comply with UK tax law, accounting requirements, and consumer protection regulations.
  • We retain your account profile data for as long as you keep your account active on our website. If you choose to delete your account, we will erase all your personal profile data within 30 days, except for data we are legally required to retain for longer periods.
  • We retain marketing communication subscription records until you choose to unsubscribe from our marketing communications.
  • We retain website usage and browsing data collected via cookies for a maximum of 26 months, after which this data is anonymized or deleted.

After the relevant retention period expires, we will securely delete or anonymize your personal data permanently.

9. Cookies and Tracking Technologies

Our website at www.petsaccessoriesltd.com uses cookies, small text files that are stored on your device when you visit our site, to distinguish you from other website visitors, remember your preferences, and improve your overall browsing experience. The types of cookies we use are:

  • ‌Strictly Necessary Cookies‌: These cookies are essential to let you navigate our website and use its core features, such as accessing your account, using your shopping cart, and proceeding to checkout. These cookies do not collect any personal information that could be used for marketing purposes, and they are always active.
  • ‌Functional Cookies‌: These cookies remember your preferences when you use our website, such as your preferred language, your saved shopping cart items, and your login details, to provide you with a more personalized and convenient experience on your next visit.
  • ‌Analytics Cookies‌: These cookies help us understand how visitors interact with our website, by collecting anonymous information about which pages are visited most often, how long users stay on different product pages, and any errors they encounter. This data helps us improve our website performance and optimize our product listings for items like our pet hair brushes, no-stuffing plush dog toys, and leak proof pet travel water bottles.

You can manage or disable cookies at any time through your individual browser settings. Please note that disabling strictly necessary cookies may affect the normal functioning of some core features of our website.

10. Your Data Protection Rights

Under applicable UK data protection law, you hold a series of important rights related to your personal data:

  1. ‌Right of Access‌: You can request a copy of all the personal data we hold about you, at no extra cost. We will provide you with the information in a commonly used, machine-readable format.
  2. ‌Right to Rectification‌: If any of the personal data we hold about you is inaccurate or incomplete, you have the right to ask us to correct and update that data promptly.
  3. ‌Right to Erasure‌: In certain circumstances, such as when your personal data is no longer needed for the original purposes we collected it for, or you withdraw your consent and we have no other legal basis to continue processing your data, you can request that we delete all your personal data.
  4. ‌Right to Restrict Processing‌: You have the right to request that we pause the processing of your personal data in specific situations, for example if you contest the accuracy of your data, or you object to our processing activities based on our legitimate interests while we verify the relevant grounds.
  5. ‌Right to Data Portability‌: You can request that we transfer the personal data you provided to us, directly to you or to another nominated data controller, in a structured, commonly used and machine-readable format.
  6. ‌Right to Object‌: You have the right to object to our processing of your personal data that is based on our legitimate interests, at any time. We will stop processing your data unless we can demonstrate compelling legitimate grounds that override your rights, or we need to continue processing the data to defend legal claims. You also have the full right to object to receiving direct marketing communications from us, at any time and for free.
  7. ‌Right to Withdraw Consent‌: If you have previously given us your consent to process your personal data for specific purposes, you can withdraw that consent at any time. Your withdrawal will not impact the lawfulness of any processing we completed before you notified us of your decision.
  8. ‌Right to Lodge a Complaint‌: If you are not satisfied with how we have handled your personal data or your privacy-related request, you have the right to lodge a complaint with the relevant data protection supervisory authority in the UK, the Information Commissioner’s Office (ICO).

To exercise any of the rights listed above, please submit your request to us using the contact details provided in Section 2 of this policy. We may ask you to provide a small amount of verification information to confirm your identity before processing your request, to protect your security and prevent unauthorized third parties from accessing your personal data.

11. Data Security

We implement strict, industry-standard technical and organizational security measures to protect your personal data against unauthorized access, accidental loss, destruction, alteration, misuse or any other form of unlawful processing. All sensitive payment information you submit on our website is encrypted using SSL (Secure Socket Layer) technology, and we store sensitive personal data on secure, password-protected servers that are protected by regular security updates and firewalls. All our team members who have access to your personal data are required to follow strict data confidentiality rules, and we conduct regular security audits to identify and address any potential vulnerabilities in our systems. While we work tirelessly to protect your personal data, please note that no data transmission method over the internet is 100% risk-free, and we cannot guarantee absolute security of your information.

12. Children’s Privacy

Our e-commerce website www.petsaccessoriesltd.com is intended for use by adults aged 18 years or older. We do not knowingly collect any personal data from children under the age of 16. If you believe that we have accidentally collected personal information from a child under 16 without appropriate parental consent, please contact us immediately, and we will promptly delete that data from all our systems.

13. Third Party Links

Our website may contain links to external third party websites, such as links to our trusted delivery carrier partners or social media pages. Please be aware that these external websites have their own independent privacy policies that are completely separate from this Privacy Policy. PETS ACCESSORIES LTD has no control over, and takes no responsibility for, the content, privacy practices or terms of service of these third party websites. We recommend that you carefully review the privacy policy of every website you visit after leaving our platform, before providing any of your personal data.

14. Changes to This Privacy Policy

We may occasionally update and revise this Privacy Policy from time to time, to reflect changes in our business operations, new legal requirements, or updates to our website features. When we make material changes to this policy, we will update the “Effective Date” at the top of this document, and we will post a prominent notification on the homepage of our website www.petsaccessoriesltd.com to inform you of the updates. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your personal data. Your continued use of our website after the effective date of the revised Privacy Policy will be deemed as your acceptance of all the updated terms.

15. Final Notes

At PETS ACCESSORIES LTD, your trust is our top priority. Every pet accessory we curate for your furry friend is designed with care, and the same level of care is applied to protecting the privacy and security of your personal data. If you have any questions, comments or concerns about this Privacy Policy or our data processing practices, do not hesitate to contact us via email at [email protected], or call us on +44 20 4547 5196, and we will get back to you as soon as possible.